When was converse popular




















It is the precursor to the classic design known today. It was famously rumored that the Ramones favored the sneakers for work and play. What was never known by many is that in reality, the band initially used to wear PRO-Keds before transitioning to Chucks.

Asked for his comments, Drummer Tommy Ramone said he fancied the shoes although he did not know who Chuck Taylor was:. He made cheap shoes. For the converse, the s was a significant decade. This started in after the company was named an official sponsor of the Los Angeles Olympics. The United States walked away with a gold medal wearing these shoes.

This was despite Ice Cube's assertion that the boots were not ergonomic. However, when someone thinks of Chucks, it is not their basketball legacy that will crisscross their mind. The counterculture icons put on the shoes in the s and s that will feature grossly. Spurred on by the unofficial endorsement by brands from Guns N' Roses to Pearl Jam's Eddie Vedder, Chucks became a shoe of choice for rockers and rebels.

There is no such thing as negative publicity. The dirtier, the better. Later, the look was borrowed by Green Day, and All American rejects thus cementing the shoes as a mass-market staple. Mass production of the boots amounting to over million pairs within a single year was reported by the end of In , there were rumors that the company was winding up.

As a result, there was mass hysteria and public devotion to Converse. In , Nike purchased the falling Converse company, confirming that its financial woes were no mere gossip. The settlement salvaged the company. Hence, countless innovative reincarnations of the famous shoe company resulted. The company's decision to sell out did not please die-hard Converse fans. At the moment, Converse is in beautiful shape. According to the Bloomberg Businessweek report of September , 'the vintage Converse brand's sales increased by 16 percent," putting Chucks ahead of Nike's innovations in terms of profitability.

Converse has thus hopped aboard the designer collaboration train in a big way. What are some of the reasons why Converse shoes are so popular? This is the reason why the sneakers are often referred to as Converse Charles Taylors. Later, soldiers and Olympic athletes started wearing shoes. They are versatile: You can wear a pair of Converse sneakers, whether you are going on holiday, market, or even when getting married.

For people who don't like carrying a lot of clothes while traveling, versatility eases stress for them. Converse can be packed and mixed and matched with a different look. Converse All-Stars are iconic: It is almost a practical impossibility for most sneakers to remain relevant over the years.

But by , rumors that the company was actually financially failing prompted a mass hysteria and public display of devotion to Converse. The company's financial woes were no mere gossip, and in Nike purchased the floundering Converse company. Though die-hard Converse fans may have scoffed at the company's decision to sell out to a more mainstream corporation, the settlement ultimately salvaged the company and resulted in countless innovative reincarnations of the famous shoe in the decade since.

These days, Converse seems to be in fine shape. Converse has hopped aboard the designer collaboration train in a big way, and this year alone, we can look forward to a Black Sabbath x Nike collaboration, as well as a Simpsons-themed collection.

By Tyler Atwood. In the succinct words of Ice Cube : It's crazy to think that them basketball cats played in Chuck Taylors. I got Chucks in my suitcase right now, but that shit gives you flat feet. Everyone wanted the look and feel of sneakers on their feet. Many new athletic shoe companies emerged and marketed a wide variety of basketball and other sports and leisure shoes.

The shoes became very popular with rock musicians, and younger generations wore them for their distinctive looks, colors, and comfort and as an alternative to the high priced high performance shoes made by Nike and other companies. They were considered a leisure shoe and now were purchased because they were fashionable.

Converse manufactured chucks in hundreds of different variations that included prints, patterns, unusual colors, and special models for different age groups.

In the s and s, the Converse Company began to experience hard times. The ownership and management of the Converse Company changed several times. These changes and bad business decisions along with their loss of market share took its toll on the company, and in they filed for bankruptcy. But the brand was too well established to abandon, and new ownership took over, closing all North American manufacturing and moving the manufacture of Converse athletic shoes from the USA to Asia.

The brand was reestablished successfully and the company was eventually purchased by its rival, Nike. Despite all of the innovations and changes in the athletic shoe industry, Chuck Taylor athletic shoes continue to live on!

Thousands of pairs of high top and low cut chucks are still sold each week worldwide. Because they are a unisex design, the same sneakers are worn by both men and women, girls and boys. Converse has become impressively versatile. It bridges the gap between trainers and shoes as a smart-casual footwear and has even tiptoed into formal occasions. Kristen Stewart likes to wear them on the red carpet, with clean-cut Chuck Taylor All Stars now a trendy option for weddings.

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